Admission
5% EGP

Required Space
100 M

Total investment
630000 EGP

New Born

About US


founded in Cairo in 1990, is now one of the leading retailers of apparel and accessories for men in Egypt.

Newborn Egypt, established in 1990, is the leader that provides strategic support, logistics, and management to Newborn’s franchise partners across the region and is also responsible for Newborn’s Expansion and Franchising across the Globe.

Newborn’s success is deeply rooted in its five corporate business values of Quality, Knowledge, Innovation, Service and Simplicity (Q.K.I.S.S).

Today, the Newborn group operates more than 45 stores in Egypt and plans to explore many more untapped markets across region and the world.

The Total Investment cost per franchise unit: 600000 EGP
Franchise Fees: No Fees
Management Fees “Royalty”: 5%

Franchise Contract Duration: 3 Years
Minimum Space Per Unit: 100 M
Benefits for franchisees : All Kind of Managerial Support


Mission & Vision

The brand’s Mission is – “Ambition, Continuity, Reach to customer Loyalty, New Fashion Collection, Market adaptation and competitor analysis”.


Newborn’s Vision is – “Be the first choice to our customer through the continuity of excellence and developing the product whence quality, design and fashion”